Market Access 101

  • 11 Jun 2020
  • Online

CAHR Market Access 101 (MA101)

CAHR's industry-renowned Market Access 101 Conference is a one-day training course designed to educate market access professionals on the fundamentals of the Canadian pharmaceutical reimbursement platform. Participants gain insight into how reimbursement systems across Canada function and how reimbursement is observed from the payers' perspectives, and develop a broader understanding of the multiple factors required to successfully manage a market access portfolio.

Market Access 101 Virtual Live Event 2021

Stay tuned for 2021 dates! CAHR presents this annual industry classic – a primer on everything you need to know about Market Access in Canada, taught by experts in each subject, and the foundation of the Certified Market Access Professional accreditation.

Delegates receive a deep dive into all aspects of our complex environment – from clinical evidence, HTA agencies and HTA submissions to private and public payers, PMPRB, patient engagement and patient support programs. They gain information, insights and interpretations offered by Canadian specialists that empower their career in Market Access.

Topics generally include:

  • Evidence - Clinical & Real World
  • Health Technology Assessment (HTA)
  • HTA Submissions 
  • Patient Engagement 
  • Private Payers
  • Patented Medicine Prices Review Board
  • Pan-Canadian Pharmaceutical Alliance 
  • Patient Support Programs

The Canadian Association for Healthcare Reimbursement

250 Consumers Road, Suite 301, Toronto, ON, M2J 4V6

 F: 416.495.8723  |  Phone 416.494.1440 X 222  |  Email:

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